A holiday party + a rockstar pediatric seminar?

Yes, please.

Join Drs. Tony Ebel, Jake Holman, Matt Hill, and Denisa Weber for a holiday party like none other.

This seminar is jam-packed with best practices in pediatrics, what's working right now, and 2024 strategic planning.

Plan to walk away from this seminar fully equipped with your 2024 goals, strategy, and marketing calendar in hand.

You don't want to miss this opportunity to grow your pediatric practice and see more kids in your office. We'll see you in Dallas!!

Register Here

We write these articles on the PX Docs Site for parents, but man are they absolute gold for us as Neurologically-Focused Pediatric + Family Chiros to not just learn how to communicate what we do via the latest science, analogies, and metaphors... but also just to grasp it better ourselves and see the "Big Idea " that Pediatric Chiropractic truly is!

Check out this latest one on the Sympathetic Nervous System, as well as recent ones on Infantile Spasms, Sensory Issues in Kids, Nervous System Dysregulation, and so much more!

https://pxdocs.com/article/sympathetic-nervous-system/

We are…

Storytellers who use the power of story and chiropractic triumph to educate parents.

Healers who use our words, our kindness and inclusiveness to heal our practice community.

Guides who call our patients up to higher ground, mentor and uplift them.

We are Care Advocates!

-Jacqui

Over the last 8 years, I have told my son's chiropractic story hundreds, possibly even a thousand or more times. I’m so used to telling it that sometimes I genuinely wonder if people want to even hear it anymore.

This week on our Tuesday training, I featured his story when teaching on the Power of Wellness and the long game with chiropractic. I couldn’t help but get a little choked up when I looked at the zoom screen and saw his “after” picture. ♥ Hoping that at least one of the people on live and listening after the fact would be inspired and encouraged by what they heard.

Yesterday, during an Immersion with a Patient Care Coordinator who was training with us, she mentioned the Tuesday training and asked me how many lives I thought I had changed in all the years, telling his story. It stopped me dead in my tracks. I had never thought about that. I just keep telling it, trying to reach one more person.

She went on to share that a new team member who had...

Above all else, the most important ability for a CA to possess is listening with Empathy.

Not following a script
Not a great cash practice explanation
Not knowing what scan technology we use, what they mean and how to interpret them
Not presenting financials
Not performing a scan
Not recalls
Not collecting
Not anything besides...

Just listening.

One thing I know is this, if a CA is a great listener, they can learn to be great at all those other things and then some.

There is simply nothing more important or effective we can do for families than listening with empathy to the concerns and goals that parents seek care for. I promise that it’s the one thing parents need more than anything else and it’s also something that they are not getting anywhere else.
For the last 8 years, moms have told me hundreds of times…“no one listened to me when I told them something wasn’t right”.

And each time I have heard that phrase, it affirmed all we need to know about how...

If you know this stuff, you do this stuff... and it works!

Every. Single. October.

When you run a Peds + Family Practice, back to school and fall / winter transition seasons means you EXPLODE and the phone rings off the hook, DMs roll in, and the SKED New Patient scheduler gets a workout !!!!

Why?

It’s simple. The stress + tension that was already building for years (Perfect Storm ) reaches a breaking point, and kids with ADHD, Anxiety, SPD, Allergies, Asthma, and chronic illness not only struggle more, but get pushed to drugs and medications more.
And today’s parents do NOT want more drugs.

They want YOU.

This means all of the branding + marketing you’ve been cranking, posting, and working hard on will pay off now and in the coming months!
Key practice tips for this season:

1. Don’t wait for it, expect it and prepare for it during summer months with marketing, hiring, improving systems and efficiencies, etc. (If you missed this year, don’t forget this post come next year).

2. Open up bandwidth —...

Yesterday, we had 11 patients respond to our review requests indicating they had a great experience.

11, in 1 day.

Why does this matter?

According to a report published in 2021, 99.9% of consumers examine online reviews prior to becoming a customer. That figure is up from 85% in 2018. Furthermore, 60% of consumers also feel that the number of reviews a business has is a direct reflection on the brand quality.

The report findings also shared another important consideration: 49% of consumers trust online reviews just as much as they trust a referral from a friend or family member.

In PX, this week we trained SKED and how it has directly impacted our growth and the level of service we provide to our patients. Each one of these review requests went out automatically after an appointment without our CA team initiating it.

Now think about how you can 10X that by using SKED and your well-trained team of CA Hope Dealers to follow up on those requests!!!

What do your reviews say about you?

...

One of the many positives to growing a thriving Pediatric, Prenatal, and Family Practice is how perfect this model is for building a “community within your community” where your practice is the anchor point for hundreds and hundreds of families!

A community of families who have been lied to and dismissed by their pediatrician and then finally find doctors who truly care + listen. ♥

A community of families who want to live a healthy, active life that puts natural and resilience-building care options before continuous drugs and medications.

A community of families who to live “life without fear” and take responsibility for their health, not blame genetics and bad luck.

A community of families who gather, laugh, and live life together using your practice and the principles of chiropractic as the place that connects them together, empowers them, and celebrates them every step of the way!

It’s absolutely wild how much THEY get out of your practice...

Don't wait until 2024 to plug the leaks in your practice! We all have places where we could improve our people (team), procedures (systems) , and communication to create better conversions + results throughout the patient roadmap .

Take a look at this simple visual, circle the biggest stuck spot + subluxation in your practice and go to work fixing it in Q4 so you can roll into next year stronger + better already!

Need help? Where are you stuck + subluxated? What questions do you have?