The first mistake most well-meaning chiropractors make when they bring on a new associate doctor and start to move towards a team-driven model is mistakenly thinking their first move is to “step out” of the practice.

This fills them with worry and anxiety almost instantly. It certainly did for me early on before I had help and mentorship around true leadership, building a team, and scaling up .

What will the team and patients think if I’m NOT in the practice adjusting and “doing things” all day every day like I have been?

How will I make sure they know I’m still working hard and looking to grow the practice?

These are questions ‍ that went unanswered for years for me. And therefore, I struggled. As I looked to scale PWC, it was a long series of starts, struggles, stops, and slides back down .

And honestly it was all because I was missing this crucial, foundational piece said perfectly in the quote above — I wasn’t supposed to...

A successful chiropractic practice doesn't happen overnight. It takes hard work, dedication, and most importantly, consistency! 

This is why it's so important to have a long-term game plan in place from the very beginning. When you know what your goals are and you have a clear vision for the future, it's much easier to stay on track and make informed decisions that will help your practice grow.

Of course, it's also important to be flexible and adjust your plan as needed, but having a solid foundation to work from will make all the difference in the world. So if you're serious about building a successful practice, make sure you have a long-term game plan in place from day one. 

As exhausting as it is during the startup phase, it is much more difficult to sustain impact, success and maintain consistency of your energy.

For me personally, one of my strong suits is my straight-up boring, regular obsession with consistency and I want to teach you exactly what it does, how...

This blog is brought to you by Dr. Matt, about his recent interview with Dr. Angus Pyke where he shares what it takes to be a great student, communicator, leader, and marketer.

The Backstory

I'm gonna be vulnerable for a minute in this post.

I’m a bit nervous to even share this podcast

When I got the ask to do this, I was nervous, I know the Chiro badasses who have come before me and I wanted to make sure I brought it and lived up to those expectations and my own.

The other really cool thing about being on his Podcast is that no “prep” went into it. Dr. Angus Pyke specifically didn’t give me an outline , questions or the flow… it's was all in the moment.

Then it was titled “How to be the best...”, which was just a tad bit daunting, to say the least.

Uncovering What's Working

Dr. Angus and I dig into 3 important topics for all Pediatric Chiropractic offices and teams. Whether you are just starting out,...

We all make mistakes. They're often learned through trial and error, but if we take note then it becomes easier to avoid them moving forward with our practice! After 15 years in business, we continue to see these 4 patterns happen during different phases of the practice. 

Take a look and make sure to watch the video below to break these habits and create a healthy team moving forward. 

Here are the 4 common mistakes we see docs making with their teams:

1. Waiting too long to hire  
2. Hiring + Hoping , aka NO Onboarding + Training 
3. Making it all about metrics , goals, incentives, and money  
4. No Organization + Accountability  

All of which = Owner Burnout , Frustration , and Doing It All Yourself Anyway  

It really doesn't have to be this way homies! Sort of like communicating and marketing chiropractic, 90% of us just make it too complicated and end up getting bad advice.

I fully understand the burden of school loans, rent, utilities,...

2021 kicked serious ass ! 

Yes, for many outside of our practice, our profession, and our style of people (of which there are 100+ million, see below)… it was a chaotic, stressful, and toxic year. 

But if you were inside the rapidly expanding circle of influence we live in and lead from, this year was freaking fantastic !!! 

I wake up every single day not only committed to living full out this incredible life God has granted me, but also getting the perspective and actions steps that led to it shared with as many of you as possible. 

So in that light, here are the 3 most impactful, most helpful-to-you lessons I learned in 2021.

Read on, learn, and if inspired… get after these three things like never before in 2022!!! 

1. If you focus too much on math and profits, you lose your meaning and purpose. 

Like all things in life, running a business (practice) means always seeking to maintain a delicate balance. I like to refer to this as...

Here we are once again my friends, 6 weeks out of from the end of the year ! 

Regardless of whether it was a great year, average year, or crap year for you... these three (3) "R" things are something each of us should be doing extensively in the next 6 weeks to get ready to grow (personal and professional) in 2022 and beyond. 

1. Review  

The main mode you should be in right now is learning mode. 

First look at your practice's metrics and stats, and simply look for two main things: Where were you strong , and where did you stink? 

The general flow of looking at our practice metrics is to look into our marketing efforts and results first. What were your main sources of New Patients in 2021? Did you get a solid ROII (Return on Impact + Income ) from where you put your time, effort, and money? Remember, marketing is as much about effort and outputs as it is money, especially if you are still a startup and have a lot more time and energy than you do extra...

1 - Don't Wait and Be Late

So many of us wait until we are about 500 miles past the burn out and exhaustion stage, where we're too busy to even see straight... and then 3 years later after that hire our first associate.  

This leads to being so overwhelmed and busy upon hiring, that you have no time and energy to immerse, support, and train the new doctor. They won't work out, you blame them (not you)... and the burn out and frustration cycle continues. 

Don't be cheap. Invest early and often, and your growth will never be slowed or stopped! 

2 - Don't Pay  Poorly 

This is a huge, direct reason why this profession continues to stay smaller than it should. We limit ourselves with poor, awful business decisions. 

There is no greater potential you can invest in than another amazing subluxation slayer to saddle up alongside you and serve! Stop paying them a low salary, giving them a dry spine and screening kit, and sending them to Costco each weekend...