Stress, Adaptability, and Technology are the language of today!
Blasphemous title right?
Right now the part of our profession who loves slinging probiotics and slaying primitive reflexes with tiny paintbrushes is jumping for joy at the title of this blog post, while simultaneously the green-jacket-wearing principled portion of it wants to beat me senselessly with a copy of "The Bigness of the Fellow Within" or trap me under a Zenith Hi-Lo table!
Sorry to have roped you all in here, but the topic of this blog and take home point I want to drive home is NOT at all what you think it is with your first perceptions from the title!
I'm not talking about the clinical end of chiropractic here, because if you've been inside of our practice then you know that while we absolutely love and support our patients when needed with healthy living, lifestyle support, or any other host of wellness endeavors... it is NOT even remotely close to the focus of our clinical care programs, which are subluxation-centered, neurologically-focused, and...
"Oh man we miss coming to see you Dr. Tony, but don't worry... we still do everything you taught us to do. We eat healthy, take our vitamins, never take the flu shot, and are keeping up with all our OT appointments for him!"
My heart ♥ sank.
Out of all the words that mom said to me when she spotted me at the local Dolphin Swim Club where our kids took lessons, I only heard one - everything. Obviously, there was one thing missing - coming to see me, aka getting their family adjusted still.
I'm so thankful for that day and for seeing Cyndi. Her words carried so much weight and provided me so much clarity that I've carried with me into everything we do to this day.
Here I was a Pediatric Certified Chiropractor, and this family took many valuable health-promoting lessons from me during their time under care, just not the ONE that I should've been most obsessed with. Man those "should've" moments in life can be the best lessons, if we shut up, listen,...
It was my very first month of practice, and I could not wait to sprint home and tell Kristina (my wife) the good news! I had just made an unreal community connection and professional partner with the Director of a local gym, and I was so certain it was going to be insanely fruitful for the growth of our new practice and a prime spot to do talks and screenings for New Patients!
This wasn't just any gym folks, it was THEE gym in Crystal Lake. It was huge, beautiful, fancy, and always busy. It was the "Cadillac" of gyms, run by the local hospital group that dominated health care in our community.
Which is perhaps the reason I was so insanely stoked about this connection -- not a single chiropractor had ever been able to infiltrate this premier gym, because it was medically-connected. But there was a family connection to the gym's boss lady through my wife, and also it turns out her kids were heading off to chiropractic and acupuncture school, because through their...
This past week has been straight crazy, filled with reflection for Tony and I. A lot of questions, a lot of soul searching, and a lot of worry…but only by me, Tony doesn’t worry. Like ever.
We knew the path was going to be different but we didn't know how or what until we stopped trying to make it about ourselves and make it about pediatric and family chiropractic. It was at that moment that the ideas came flooding in and the path became so freaking clear!
It’s so clear, it’s almost surreal we didn’t see it sooner. The path to take pediatric chiropractic to more kids and families is by realizing no one owns it. The more we try to protect it for ourselves and our own gain, the more we suffocate it. “You can’t be in growth and protection at the same time” Bruce Lipton is something from the very start of our journey that I say to myself often when I get scared making business and life decisions.
Funny how that same quote made...
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