Be Different But Not Weird

Heads up Pediatric chiropractic homies 🙌 !

Right now parents are absolutely starving for something unique and vastly different than traditional medicine 🥼 . They want to learn WHY their child is sick, WHAT is causing it... and WHAT they can do about it that does NOT involve drugs 💊 .

But in the same breath, they still want a professional, well-spoken, scientifically 🧠 sound doctor to lead their family back to health (or preserve and promote if they still have it).

As much as we love our natural 🌱, granola, hippie 🧘‍♀️ lifestyle... it's just a bit too weird and far-fetched for the majority of parents today. You can be crunchy on the inside, just put some shoes 👞 on and at least look professional on the outside! 😎

Here are some branding tips we can give you from building the largest Pediatric 👶 + Family Chiropractic practice in the world over the last 15 years.
 

1. Don't just be kind of, sort of kid 👧 focused!

If you want to see kids, you need to put nearly 💯 of your branding and...

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3 Ways To Know If You Really Are a Neurologically-Focused Chiropractor

3 Ways To Know If You Really Are a Neurologically-Focused Chiropractor

  1. Is Your Exam Entirely Focused on Measuring Function (or lack thereof, subluxation) of the Central & Autonomic Nervous System 🧠 ?
  2. Do You Care Plan 🔢 Entirely Based Off of Measurements of Autonomic Function (ie. scans, NOT symptoms)?
  3. Do You Use a Neuro-Tonal Model of Adjusting 🙌 Every Single Visit (ie. not simply adjust segmentally, structurally, etc.)

This 'Move the Needle' 📈 post is entirely inspired by something we are consciously and very actively leading not just in the profession, but flat out online and in health care as a whole -- the explosion 🚀 of awareness and action towards the vital importance of the Brain 🧠 and Autonomic Nervous System, Vagus Nerve 💥 , Neuroplasticity, Neurodevelopment (Perfect Storm 🌪 work), etc!

It's absolutely imperative that our profession lead this movement both within health care, and more importantly - within the "market place" (aka, take it straight to moms like we are w...

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