Be Different But Not Weird

Heads up Pediatric chiropractic homies 🙌 !

Right now parents are absolutely starving for something unique and vastly different than traditional medicine 🥼 . They want to learn WHY their child is sick, WHAT is causing it... and WHAT they can do about it that does NOT involve drugs 💊 .

But in the same breath, they still want a professional, well-spoken, scientifically 🧠 sound doctor to lead their family back to health (or preserve and promote if they still have it).

As much as we love our natural 🌱, granola, hippie 🧘‍♀️ lifestyle... it's just a bit too weird and far-fetched for the majority of parents today. You can be crunchy on the inside, just put some shoes 👞 on and at least look professional on the outside! 😎

Here are some branding tips we can give you from building the largest Pediatric 👶 + Family Chiropractic practice in the world over the last 15 years.
 

1. Don't just be kind of, sort of kid 👧 focused!

If you want to see kids, you need to put nearly 💯 of your branding and marketing action towards kids and pregnant 🤰 moms. If you don't push this message loudly enough, you'll be pulled back into the typical "family chiro" model that is really just back pain, PI, and insurance under the hood.
 

2. Go all NEURO 🧠, and "ditch the spine" 🦴

No parent wants a "Spine Doctor" for their child, but they will quickly and easily start to understand things like the perfectstorm🌪 , subluxation, vagus nerve, and dysautonomia if you use your brand and marketing to teach them about those things!
 

3. C.A.R.E.

A few years back we coined a term for our patient experience called - Creating Absolutely Ridiculous Experiences - and we work our butts off to provide it to every patient, every single time, every single day. When you do this your brand starts to feel like "family" and "community" to your tribe, and man do they love ❤️ that!

Ready to get kid-focused, neuro-focused, and create ridiculous experiences with certainty?

Here are 3 ways we can help you…

1. Watch our FREE webinar, "Pediatric Chiropractic Made Simple"

This webinar will show you step-by-step how powerful and impactful a subluxation-centered practice model is 100% on its own for kids and families!

2. Join our Facebook Group, "Pediatric Chiropractic Today" 

This group is filled with docs whose practice is filled with tons of kids and families, is subluxation and cash-based, and gives the doc massive amounts of freedom.

3. Get All-Access to the PX Community Join 800+ members who are taking their practice to new levels!  We've dished out all of our secrets, every system, every framework, every single element of our 1000+ patients per week, 100% Cash, 65% Peds & Prenatal, Crazy Fun Family Practice shared with you!